Thousands of cyclists across the world have taken up Rapha’s challenge to Ride Up and climb 4,600m through July, with more than 132,000 participants signing up for Rapha Rising on Strava with 10 days left to run.
“We’re inspired to see so many riders setting themselves the challenge to ride the elevation of one of the toughest stages in cycle racing,” said James Fairbank, Head of Brand at Rapha. “It’s fantastic to see so many people pushing themselves out on the roads while one of the greatest cycle races in the world is taking place.”
Participants of the Etape du Tour, which takes place this weekend, will get the chance to cross off 3,529m of climbing in a single day. Rapha is official clothing partner of the Etape, which takes place on Sunday 16th July and runs over 181km between Briançon and the Col d’Izoard, the route of stage 18 of the 2017 Tour de France.
Rapha launched its Strava challenge as part of the Rapha Rising campaign, a celebration of cycling’s love affair with the mountains which runs between 1st and 23rd July.
For more information visit rapha.cc/rapharising.
Join the Strava group here.
